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All Blog Posts

Make Your E-Commerce Site Stand Out with SEO
Rank on the first page of Google with Blakfy's SEO-focused strategies. Grow your organic traffic with content, link, and speed optimization.

Wix + Google Ads and Meta Ads Performance
Increase your sales conversions with professional campaign management. Blakfy optimizes your advertising budget in the most efficient way.

Gain Regional Customers with Local SEO
Increase your visibility on Google Maps and local searches. Connect your business with potential customers in Eskişehir and throughout Türkiye.

A Strong Start to E-Commerce with Blakfy
Grow your online store quickly with Wix infrastructure, payment integration, and digital marketing support. Blakfy is your end-to-end solution partner.

Analytics
Web analytics guides for GA4, data tracking, conversion measurement, and turning your website data into actionable growth decisions.


Google Tag Manager Advanced: Triggers, Variables, and Templates Explained
Beyond basic GTM setup lies a world of advanced configurations that make tracking more accurate, scalable, and maintainable. Here is what you need to know.

Sezer DEMİR
1 day ago6 min read


AI Analytics for Marketing: How to Turn Data into Decisions Faster
Marketing data has never been more abundant. AI analytics tools help teams extract insights faster and act on them before the opportunity passes. Here's how to use them.

Sezer DEMİR
2 days ago6 min read


Ecommerce Analytics: The Metrics and Reports That Drive Sales
Ecommerce analytics reveals where customers drop off, which products drive revenue, and how to improve store performance — here's the complete framework for using your data.

Sezer DEMİR
3 days ago5 min read


Customer Journey Analytics: How to Map and Measure the Full Path to Purchase
Customer journey analytics reveals the full path from first touch to conversion — here's how to map it, measure it with your existing tools, and use it to improve marketing performance.

Sezer DEMİR
3 days ago5 min read


Machine Learning in Marketing: A Practical Overview for Non-Technical Teams
Machine learning in marketing powers the personalization, targeting, and analytics tools you already use — here's how it works and how to make better use of it.

Sezer DEMİR
Mar 315 min read


AI Analytics: How to Extract Actionable Insights From Marketing Data
AI analytics tools surface patterns, predict outcomes, and summarize data faster than manual analysis — here's how to use them to make better marketing decisions.

Sezer DEMİR
Mar 155 min read


UTM Parameters: How to Track Your Marketing Campaigns Correctly
UTM parameters let you track exactly which campaigns, channels, and links drive traffic and conversions — here's how to use them consistently and avoid the common mistakes.

Sezer DEMİR
Mar 115 min read


Social Media A/B Testing: How to Optimize Your Content With Data
Learn how to run A/B tests on social media content to discover what actually drives reach, engagement, and conversions — and stop guessing what works.

Sezer DEMİR
Feb 266 min read


Heatmaps and User Recordings: How to Use Them to Improve Your Website
Heatmaps and user recordings show exactly how visitors interact with your website — here's how to interpret them and use the insights to improve conversions and user experience.

Sezer DEMİR
Jan 305 min read


Predictive Analytics in Marketing: What It Is and How to Apply It
Predictive analytics in marketing uses historical data to forecast customer behavior — enabling smarter targeting, proactive campaigns, and better budget decisions.

Sezer DEMİR
Jan 255 min read


Bounce Rate: What It Means and How to Improve It
Bounce rate measures how many visitors leave without engaging — here's what it actually means in GA4, when it signals a problem, and how to improve it on key pages.

Sezer DEMİR
Jan 246 min read


Google Analytics 4: A Complete Guide to Setup and Key Reports
Google Analytics 4 replaced Universal Analytics in 2023 — here's how to set it up correctly, configure the key reports, and use it to make better marketing decisions.

Sezer DEMİR
Jan 115 min read


Google Tag Manager: Setup Guide and How to Use It Effectively
Google Tag Manager lets you add and manage tracking codes without touching your website's code — here's how to set it up correctly and use it to deploy analytics and conversion tags.

Sezer DEMİR
Jan 75 min read


Google Search Console: Setup, Key Reports, and How to Use It for SEO
Google Search Console shows exactly how Google sees your site — here's how to set it up, read the key reports, and use the data to improve organic search performance.

Sezer DEMİR
Jan 35 min read


Email Marketing Metrics That Matter: Open Rate, CTR, CTOR Explained
Open rate, click-through rate, CTOR, bounce rate, and unsubscribe rate — what each email marketing metric actually measures and which ones to act on.

Sezer DEMİR
Apr 22, 20256 min read


Email Marketing ROI: How to Calculate and Improve Your Return
Email marketing ROI is one of the highest in digital marketing — here's how to calculate it correctly, benchmark it, and identify where to improve performance.

Sezer DEMİR
Apr 19, 20255 min read


Content Marketing ROI: How to Measure the Return on Your Content
Content marketing ROI is measurable — but only if you track the right metrics at the right time horizon. Here's how to calculate and improve your content return.

Sezer DEMİR
Apr 12, 20255 min read


Conversion Tracking: How to Set It Up and What to Measure
Conversion tracking connects your marketing spend to actual business outcomes — here's how to set it up correctly, what to track, and how to avoid the common configuration errors.

Sezer DEMİR
Mar 26, 20255 min read


Marketing Attribution: Models, Tools, and How to Use It
Marketing attribution assigns credit to the touchpoints that influence a conversion — here's how the different models work, which tools measure it, and how to apply it to budget decisions.

Sezer DEMİR
Mar 24, 20255 min read


Website Analytics Metrics: Which Numbers Actually Matter
Most website analytics dashboards show dozens of metrics — here's which website analytics metrics actually predict business outcomes and how to focus your reporting on what matters.

Sezer DEMİR
Mar 23, 20255 min read


Email A/B Testing Guide: What to Test and How to Read Results
A practical guide to email A/B testing — which variables to test, how to set up a valid test, sample size requirements, and how to interpret results correctly.

Sezer DEMİR
Mar 12, 20255 min read


A/B Testing: How to Run Tests That Actually Improve Conversions
A/B testing removes guesswork from website optimization — here's how to design valid tests, calculate statistical significance, and apply results to improve conversion rates.

Sezer DEMİR
Jan 18, 20255 min read
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