top of page

Yandex Services and Advertising Management

Instantly see the behavior of users visiting your site. Identify problem areas and develop strategies to increase your conversion rates using heat maps, session logs, and A/B testing.

Understand User Behavior, Increase Your Conversions

Easily discover what users are doing on your site, where they hang out, and what content attracts the most attention.
Make data-driven decisions that will increase your conversions with heatmaps, session recordings, and A/B testing.

Rapxr reporting tool displays graphs and data
Metrica reporting tool, Yandex Help page, heat map

Understand Real Visitor Behavior with Yandex Metrica

Heat Map

How do your visitors use your site? Where do they click on the page, how far do they scroll? Get clear answers to all these questions with Yandex Metrica.

  • See the most clicked areas.

  • Which buttons attract attention and which ones are overlooked?

  • Optimize your pages for mobile and desktop devices.

iikas logo with electricity symbol
+Hotmax brand logo
Wix logo, website design software
Web Design solutions
T-Soft logo
A dark, dotted game map
WooCommerce logo: E-commerce plugin
Ranking table: Countries, points and positions

Monitor User Behavior with Session Recordings

Watch step by step how real users interact with the site.

  • Why do users abandon their purchases?

  • Where do they hang out?

  • Identify the causes of conversion loss

Experiment with A/B Tests

Test different designs to discover which page drives more conversions.

  • Make decisions based on data, not intuition

  • Improve your target metrics

  • Compatible with all site structures

Screenshot showing the experiment graph and data titled "First Experience"
Edit personalization page: Title, description, conditions (start and end date)

Deliver Personalized Experiences

Show your visitors exclusive content with customization at text, image, and CSS levels.

  • Different contents for different user profiles

  • Change ad spaces according to target audience

  • Enhanced control and flexibility

GDPR and ISO-27001 Compliant Security

Yandex Metrica fully complies with European data security standards.

  • ISO-27001 certified infrastructure

  • Secure data processing and storage

  • Full transparency of user data

Metrica control panel: 8490 users, 11773 videos, 0.41 average viewing time.

Your Data Security is Our Priority

Yandex Metrica operates with the highest standards for the protection of user information.
Your data is processed securely and in full compliance with the law.

Metrica interface: Reports, Goals, Resources, and more.

Information Security at Global Standards

We have been documenting our commitment to security with ISO-27001 certification since 2019.
Maximum protection is provided for your site and users.

Traffic source graph: 452,528, 261,835, 0:45, 90%, 7% ISO certified
!
bottom of page