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All Blog Posts

Make Your E-Commerce Site Stand Out with SEO
Rank on the first page of Google with Blakfy's SEO-focused strategies. Grow your organic traffic with content, link, and speed optimization.

Wix + Google Ads and Meta Ads Performance
Increase your sales conversions with professional campaign management. Blakfy optimizes your advertising budget in the most efficient way.

Gain Regional Customers with Local SEO
Increase your visibility on Google Maps and local searches. Connect your business with potential customers in Eskişehir and throughout Türkiye.

A Strong Start to E-Commerce with Blakfy
Grow your online store quickly with Wix infrastructure, payment integration, and digital marketing support. Blakfy is your end-to-end solution partner.

Analytics
Web analytics guides for GA4, data tracking, conversion measurement, and turning your website data into actionable growth decisions.


CAC and LTV: How to Calculate Customer Acquisition Cost and Lifetime Value
CAC and LTV are the two numbers that determine whether your business model is sustainable. Here is how to calculate them accurately and use them to guide growth decisions.

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a few seconds ago5 min read


Email Marketing Benchmarks: What Open Rates and CTRs Should You Expect?
Email marketing benchmarks vary widely by industry, audience, and email type. Here's how to use them correctly and what metrics actually matter for your business.

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a few seconds ago6 min read


Facebook Ads Reporting: The Metrics That Matter and How to Read Them
Facebook Ads reporting can feel overwhelming with dozens of available metrics. This guide cuts through the noise to focus on the metrics that actually tell you whether your campaigns are working.

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a few seconds ago6 min read


Facebook Pixel Setup: How to Install, Test, and Use It Correctly
The Facebook Pixel is the foundation of effective Facebook and Instagram advertising. Learn how to install it correctly, set up events, test tracking, and use pixel data to drive better results.

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a few seconds ago6 min read


First-Party Data Strategy: How to Build a Data Asset That Survives Any Update
As third-party cookies fade and privacy regulations tighten, first-party data is your most durable marketing asset. Here is how to build a strategy around it.

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a few seconds ago5 min read


GA4 Attribution Models: How to Understand Where Your Conversions Come From
GA4 attribution determines which marketing channels get credit for conversions. Choosing the wrong model leads to budget misallocation and false confidence in channel performance.

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a few seconds ago5 min read


GA4 Audiences: How to Build Segments for Better Targeting and Remarketing
GA4 audiences let you group users by behavior, intent, and lifecycle stage — then push those segments directly into Google Ads for precision targeting.

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a few seconds ago5 min read


GA4 Conversions: How to Set Up and Measure Goals That Matter
GA4 conversions replaced the old goal system with a more flexible event-based model. Here is how to configure them so your reports reflect real business outcomes.

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a few seconds ago5 min read


GA4 Custom Reports: How to Build the Dashboards Your Team Actually Needs
GA4's standard reports cover the basics, but custom reports let you surface the metrics that actually matter for your specific business and team workflows.

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a few seconds ago5 min read


GA4 E-commerce Tracking: How to Measure Every Step of the Purchase Journey
GA4 e-commerce tracking gives you visibility into every stage of the purchase journey — but only if the implementation is complete and accurate from the start.

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a few seconds ago5 min read


GA4 Events: How to Track Every Meaningful User Interaction
GA4's event-based model gives you granular insight into user behavior, but only if you set it up correctly. Here is how to track every interaction that matters.

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a few seconds ago5 min read


GA4 Explorations: How to Dig Deeper with Advanced Analysis Techniques
GA4 Explorations go beyond standard reports to reveal how users actually move through your site. Here is how to use each technique effectively.

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a few seconds ago5 min read


GA4 vs Universal Analytics: What Changed and What You Need to Know
GA4 and Universal Analytics share a name but are fundamentally different tools. Understanding what changed is essential before you can use GA4 effectively.

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a few seconds ago5 min read


Google Ads Conversion Tracking: Set It Up Right the First Time
Without accurate conversion tracking, your Google Ads campaigns optimize for nothing. This guide walks you through setup, verification, and best practices to get it right.

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a few seconds ago5 min read


Customer Lifetime Value in E-commerce: How to Calculate and Maximize CLV
Ecommerce customer lifetime value is the most important number in your business. Understanding and maximizing CLV determines how much you can afford to spend acquiring customers.

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a few seconds ago6 min read


E-commerce Customer Segmentation: How to Target Buyers Based on Behavior
Ecommerce customer segmentation turns your customer database into a strategic asset. Here is how to segment by behavior, value, and stage to drive better outcomes.

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a few seconds ago6 min read


E-commerce KPIs: The Metrics Every Online Store Owner Should Track
Knowing which ecommerce kpis to track — and what they mean — is the foundation of profitable store management. Here is the complete list with benchmarks.

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a few seconds ago6 min read


Google Analytics 4 Setup: A Complete Configuration Checklist
Setting up GA4 correctly from day one prevents data gaps and reporting headaches. This guide walks you through every configuration step.

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a few seconds ago6 min read


Google Tag Manager Advanced: Triggers, Variables, and Templates Explained
Beyond basic GTM setup lies a world of advanced configurations that make tracking more accurate, scalable, and maintainable. Here is what you need to know.

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Apr 86 min read


Google Tag Manager Advanced: Triggers, Variables, and Templates Explained
Beyond basic GTM setup lies a world of advanced configurations that make tracking more accurate, scalable, and maintainable. Here is what you need to know.

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Apr 66 min read


AI Analytics for Marketing: How to Turn Data into Decisions Faster
Marketing data has never been more abundant. AI analytics tools help teams extract insights faster and act on them before the opportunity passes. Here's how to use them.

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Apr 56 min read


Ecommerce Analytics: The Metrics and Reports That Drive Sales
Ecommerce analytics reveals where customers drop off, which products drive revenue, and how to improve store performance — here's the complete framework for using your data.

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Apr 45 min read


Customer Journey Analytics: How to Map and Measure the Full Path to Purchase
Customer journey analytics reveals the full path from first touch to conversion — here's how to map it, measure it with your existing tools, and use it to improve marketing performance.

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Apr 45 min read


Machine Learning in Marketing: A Practical Overview for Non-Technical Teams
Machine learning in marketing powers the personalization, targeting, and analytics tools you already use — here's how it works and how to make better use of it.

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Mar 315 min read
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